Success at Industrial Automation

Learn about this industrial automation company's data journey.

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Challenges

  • Fragmented silos of data in Sales Force Automation system.
  • Legacy CRM system and spreadsheets utilized for data management.
  • Lacking data quality controls across multiple systems.
  • Lost revenue opportunity due to inaccurate customer records.

Strategy

  • Real-time integration with CRM, ERP, and marketing automation.
  • Consolidation and migration from disparate legacy systems.
  • Automated process for data management previously managed manually.
  • Expose conflicts of interest across customer records.

Technologies

  • Microsoft Azure
  • Microsoft Dynamics CRM
  • Microsoft SQL Server
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