Profisee Blog

07/28/2020

The Art of Capturing the 'Why' for MDM

If you want to succeed with MDM, you need to be problem-minded first, not solution-minded. At Profisee, we call it understanding the ‘Why’. If you don’t know the problem you are trying to solve or the opportunity you want to enable, how can you know if the solution you implement will work for your organization, or if the solution will even solve your problem (the one that you didn’t even know you had)? As the great philosopher Yogi Berra said, “if you don’t know where you are going, you’ll end up someplace else.”

07/28/2020

How Good Data Quality Helps IT leaders Control Costs

Data is constantly accumulating as the result of your company’s applications and user interactions.

07/23/2020

Partner Spotlight: AIM Consulting

Get to know AIM Consulting, one of our newest partners. Kristina Conley, Director of Data and Analytics at AIM Consulting sat down with us to talk about our partnership and how AIM Consulting is helping organizations harness the power of technology to bridge their most strategic gaps and transform their businesses.

07/21/2020

5 Ways BI Teams Can Enhance the Value of Data

The concept of placing value on data has been around since data was being collected electronically. But in 1990 Gartner’s Doug Laney explored the concept of infonomics that proposed a method to determining the value of a company’s data.

07/14/2020

Risks You Face When Poor Data Quality Leads to False Assumptions

Bad data is more than an inconvenience.

06/22/2020

Profisee Announces New Release: 2020 R1

Profisee rewrites the book again, CTO, Eric Melcher announces new product release that will make customers journey to clean data easier than ever.

04/30/2020

Fire Up The MDM Demand Generation Machine

This partner marketing program is designed to provide Profisee partners with tools and resources that will help drive demand and interest for a master data management.

04/28/2020

Help Justifying An Investment in MDM

In this blog, Harbert explains the role of the value consultant at Profisee and how the Business Impact Roadmap (BIR) is designed to help organizations justify the investment in MDM.

04/27/2020

Partner Spotlight: CCG Analytics

Get to know CCG Analytics, one of our Premier Partners. EVP of Strategic Partnerships, Woody Walker, and Client Partner, Natalie Greenwood from CCG sat down with us to talk about our partnership and how CCG is helping organizations "see farther and go faster".

04/24/2020

Don't Make CRM Your Master

Bill O'Kane explains why CRM applications were not designed to maintain data quality and MDM is needed to keep customer data clean.