Profisee Blog

03/11/2019

A Customer Data Management Strategy Helps to Answer Difficult Business Questions

Companies rely on their data to answer difficult questions about any and all of their essential business entities for analytics purposes.

02/25/2019

3 Ways Master Data Management Can Enable Data Monetization

Data monetization is about achieving direct financial results from having access to data that is stored, maintained, classified and made accessible in an optimal manner.

02/18/2019

Are You Juggling Too Many Big Data Projects?

Past experience has taught most data managers that the number of big data projects on their lists will only continue to grow.

02/11/2019

MDM for Business Intelligence Success

For business intelligence to produce reliable results, you need high-quality data.

02/04/2019

Seven Myths of Data Analytics Debunked

The rapid growth and success of the data analytics field has a dark side.

01/29/2019

The Role of Multi-domain MDM in Digital Transformation

Digital transformation is on the agenda at almost every enterprise. Let’s take a closer look at how different master data domains in your MDM strategy contribute to digital transformation:

01/22/2019

Risks CIOs Face When Poor Data Quality Leads to False Assumptions

Bad data is more than an inconvenience.

01/15/2019

Data Quality Trends Making Waves in Data Management

With stats flying around every day about how much new data is being generated by Internet of Things (IoT), social media, mobile devices and the cloud, it is no wonder that we feel swept up in this digital wave and feel there is no easy way to swim out.

01/02/2019

When Hype Doesn’t Match Reality: Data and Analytics Failures

Gartner researchers estimate that over 80% of big data projects failed in 2017.

12/18/2018

When CRM Is Not Enough

CRM solutions are advertised to provide a single source of truth for customer information. So why do I STILL need a data management strategy when implementing or migrating my CRM solution?