Andrew Bittermann and Woodie Faler from Onebridge discuss the human and organizational side of MDM. A big mistake many people make is thinking of MDM as purely technical solution, relegated solely to the IT department. A successful MDM strategy incorporates people, process and culture as well. Topics covered include data governance, data ownership, data literacy, change management and building a strong data culture. All of this comes together with a holistic approach to ensuring data quality and being confident in the integrity of your data throughout your organization.

See the full agenda of heroes and watch the recordings of this historic, jam-packed day here 👉 https://profisee.com/data-hero-summit/