The Myth of Being “Ready” for MDM

May 6, 2020
11:00 am EST

Too often, poor data quality is cited as a primary reason for abandoning an MDM evaluation. However, the problem is not the quality of the data, it is the approach to the problem itself.

Join Bill O’Kane, former Gartner VP and MDM Analyst to discover how to know if your organization is actually ready for MDM, and how it has very little to do with the quality of your data. Register for this webinar to learn:

  • What: Identify the pin-holes in the common misconception that you must have clean data to implement MDM.
  • Why: Waiting for the “wheels to come off” before addressing data quality does not make sense. MDM can improve data quality with the right roadmap.
  • How: Discover what questions you need to be asking your organization to determine MDM readiness.

Register to attend the live webinar OR to receive the on-demand recording once complete. We send out the on-demand recording within 24 hours of the live webinar.

*Profisee Topline Market Study 2020


Bill O'Kane

Bill O’Kane

Former Gartner Analyst and Profisee VP & MDM Strategist Bill O’Kane will guide you through the discussion. Bill served for eight years as Vice President of Data and Analytics at Gartner, the world’s leading industry analyst and Magic Quadrant author. He is a recognized thought leader and the world’s foremost authority on the topics of Information Governance and MDM program management, vendors and technologies, and MDM’s role within an overall enterprise information management strategy.



May 6, 2020
11:00 am EST


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