Benjamin Bourgeois

Head of Product and Customer Marketing

Bio

Ben Bourgeois is the Head of Product and Customer Marketing at Profisee, where he leads the strategy for market positioning, messaging and go-to-market execution. He oversees a team of senior product marketing leaders responsible for competitive intelligence, analyst relations, sales enablement and product launches. He has experience managing teams across the B2B SaaS, healthcare, global energy and manufacturing industries.

Benjamin Bourgeois writes about:

Master Data Management Data Governance

Latest from Benjamin Bourgeois

Opposites Attract: Differences with Big Data and Master Data

Creating a 360 Degree View of Customer

5 Min Read

Who Are Your Most Valuable Customers?

A slide titled "Why All Digital Transformation Initiatives Need a 'Single View."

When CRM Is Not Enough

A slide titled "Why is MDM not an IT Only Thing" appears above the tagline "You Ask, We Answer" and a visual of tangled wires.

Why Master Data Management Is Not Just an IT Thing

MDM Best Practices – Measurement & Showing Value

5 Min Read

More From the Blog

Image representing data that has been made ready for AI by the use of master data management

AI-Ready Data: Steps to Prepare Your Master Data for AI

Artificial Intelligence 10 Min Read

After five years, the MDM Magic Quadrant returns with Ben Bourgeois and a visual of the Leaders quadrant

After 5 Years, the MDM Magic Quadrant Is Back. Here’s What Actually Matters

Master Data Management 10 Min Read

Text reading "The Moment of Truth: Context and Truth for Trusted Data" by Malcolm Hawker.

The Moment of Truth: Context and Truth for Trusted Data

Artificial Intelligence 7 Min Read