Adding the Profisee Platform® to optimize data management capabilities

ATLANTA, GA— 5 December, 2017— The European General Data Protection Regulation (GDPR) will have a global impact when it goes into effect on 25 May, 2018.  According to several data management analysts, by the end of 2018, more than 50 percent of companies affected by GDPR will not be in full compliance with its requirements.

The General Data Protection Regulation (GDPR) is a binding regulation created by the European Commission. The regulation is replacing current European Union data protection directives and diverse national laws.

By 25th of May 2018, the affected businesses will have to meet several new requirements in relation to how they collect and use the personal data of EU citizens – whether or not the company itself is European.

The GDPR is being introduced in order to strengthen the citizens’ right to data protection and – in the longer run – to simplify the processes around this data for the organizations.

“The GDPR will affect organizations globally and the impact will be huge. Therefore, whether or not you’re a European company, the time to prepare to meet the regulation needs to begin now,” states Len Finkle, Profisee CEO.

“On our site, you’ll find critical information you need to know about the GDPR,” states Jeff Wilson, CMO. “With the threats of hefty fines, and the fear of ensuing bad press, the business case for compliance using a data management strategy is shifting to a higher priority for many companies.”

The most efficient way of underpinning a successful GDPR strategy is to implement a data management solution and to create a single view of your customer—often called the “Golden Record”.

Golden customer records within Profisee provide a solid foundation for dealing with the four pillars of GDPR. Only with a comprehensive understanding of what data you have and where you store it, followed by consolidation into a single view, can you address the requirements of each pillar.

Profisee recommends organizations act now to ensure they are in compliance when the regulation goes into effect. Visit the site for more detailed GDPR materials you can download and share.

About Profisee

Profisee is a leading modern data management technology company that makes it easy and affordable for any size organization to ensure a trusted data foundation, for every user across your enterprise. Our unique, Profisee Advantage pricing approach includes every user, data record, domain, and data source. Our customers deploy on any application and/or device, and the Platform is delivered on-premises, in the cloud, or via hybrid model. As a Microsoft Gold ISV Partner with a strong heritage of Microsoft Master Data Services expertise, Profisee provides a wide breadth of leadership from master data management, business intelligence and enterprise software firms. Profisee’s proven Total Cost of Ownership model is allowing our customers to more quickly innovate and accelerate their digital transformation.

For more information about Profisee’s solutions, please visit https://profisee.com or follow us on Twitter @ProfiseeMDM.

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