Selling MDM to Leadership

You can’t get your MDM initiative off the ground without the right engagement from leadership.

When launching your master data management (MDM) strategy, it is important to build an exceptional business case and properly articulate it to your leadership team, secure funding and ultimately deploy the project with long-term success. In this comprehensive guide, you will learn about the six core components of building a successful MDM business case which include:

  • Organizational Readiness 
  • Understanding Your Why 
  • TCO Calculation 
  • Program Scope 
  • Evaluation Pitfalls 
  • Beyond The First Use Case 

Read the Guide


Complete the form below to request your spot at Profisee’s happy hour and dinner at Il Mulino in the Swan Hotel on Tuesday, March 21 at 6:30pm.


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