The combination of Data Governance and Master Data Management (MDM) delivers high-quality, trusted data for business use within Azure.

Microsoft Azure is rapidly becoming adopted as a connection point for enterprise data from many source systems whether for business intelligence, operational efficiency, or digital transformation. But as data is combined and as the data volumes grow, so does the need to govern and manage it across multiple sources to ensure it is high quality and trusted, and suitable for business use.  Fortunately, the combination of Azure Purview and Profisee MDM is designed to do just that.

Join Microsoft and Profisee as they discuss the complementary roles of Azure Purview and Profisee MDM, how they have been integrated to share metadata and how they form a foundation for Data Governance and Master Data Management, to maximize the business value of data in Azure.

Featured Speakers:


Gaurav Malhotra
Principal Group Product Manager, Microsoft

Eric Melcher

Eric Melcher
Chief Technology Officer, Profisee

Martin Boyd
VP Product Marketing, Profisee
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May 19, 2021, 11:00 am EDT



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Harvard Business Review on the Path to Trustworthy Data

of executives say that having a strong master data management program is important to ensuring their future success.

of executives believe their organizations are underinvesting in their enterprise-wide data strategy.

of executives say their organizations rely on more than 6 data types that are essential to business operations.

of respondents who have employed MDM say their organizations' approach to MDM is moderately or very effective.

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