PROFISEE CONNECT HELPS CUSTOMERS MOVE BEYOND ONE-OFF CONNECTOR QUESTIONS AND DESIGN AN MDM INTEGRATION STRATEGY THAT FITS THEIR BUSINESS

When integration comes up, it is natural to ask whether Profisee connects to a specific system. But the bigger opportunity is to think beyond a single connector and design an integration approach that gets trusted master data where it needs to go: across applications, analytics platforms, operational workflows, enrichment services and AI agents. 

In this session, Profisee CPO Greg Jones and CTO Eric Melcher walk through how Profisee Connect supports that strategy. Connect is Profisee’s purpose-built MDM integration framework, designed to support real-time, bi-directional integrations out-of-the-box while also embracing open standards like REST APIs and webhooks. Customers can use certified connectors for common applications, services, and data platforms — including SQL Server, OneLake SQL Warehouse, Databricks, Snowflake, Microsoft Fabric, Melissa and Dun & Bradstreet — while still configuring integration patterns that fit their exact business needs. 

Instead of relying on complicated staging tables, third-party ETL pipelines, helpdesk tickets or engineering queues for every integration change, Connect gives business teams an intuitive way to configure and manage how trusted, AI-ready master data moves across the enterprise. The result is faster time to value, greater flexibility and data that is available where decisions and automation happen. 

What to Expect: 

• How Connect supports MDM integration today: A practical look at Profisee Connect as a purpose-built framework for real-time, bi-directional integrations with certified connectors, REST APIs, webhooks, and flexible publishing patterns that help trusted data reach the systems and workflows that depend on it. 

• Certified connectors and open standards: How customers can use out-of-the-box connectors for common platforms and services such as SQL Server, OneLake SQL Warehouse, Databricks, Snowflake, Microsoft Fabric, Melissa and Dun & Bradstreet, while still configuring integrations around their specific data and process requirements. 

• Business-user control without unnecessary complexity: How Connect helps move MDM integration out of staging tables, ETL handoffs, helpdesk tickets, and engineering backlogs, giving business teams a more intuitive way to deliver trusted, AI-ready data where it is needed. 

• Where the integration roadmap is headed: What is coming next for Connect, including continued investment in certified connectors, open integration capabilities and AI-assisted approaches that help customers move faster while preserving flexibility.