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Why Master Data Management Is Not Just an IT Thing

Master Data Management (MDM) is a two part data management strategy applicable to organizations of every size in every industry. MDM includes the information definitions, business rules, and processes to provide and maintain consistent and accurate sets of master data, enabled by data management technology.Does IT facilitate the business in delivering an MDM solution? Yes.Can IT successfully deliver an MDM solution without a business need/sponsor? No.

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