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MDM (Master Data Management) not only makes digital transformation possible, it optimizes the results of these efforts while reducing fraud and compliance risk, and enabling new revenue opportunities.

Join Profisee & Microsoft for a discussion led by former MDM VP and Gartner Analyst Bill O’Kane to learn about “The What, Why, & How of MDM in Digital Business Transformation”.

Discussion takeaways will include:
  • What: Defining digital business and the role data quality plays in both tactical and strategic success.
  • Why: Mitigating risk with new an re-engineered business processes that support both traditional operations as well as digital business and transformation.
  • How: How MDM supports data quality, latency and accessibility to critical business processes and analytics that support digital business.

Monday, February, 24th 2020

3:00pm – 4:00
Discussion: The What, Why, & How of MDM in Digital Business Transformation
4:00pm – 5:00
Networking & Happy Hour
Meet with Bill for a 1:1 consultation to discuss your specific business case
Leading the discussion:

Former Gartner Analyst and Profisee VP & MDM Strategist Bill O’Kane will guide you through the discussion. Bill served for eight years as Vice President of Data and Analytics at Gartner, the world’s leading industry analyst and Magic Quadrant author. He is a recognized thought leader and the world’s foremost authority on the topics of Information Governance and MDM program management, vendors and technologies, and MDM’s role within an overall enterprise information management strategy.

Bill O’Kane Former Gartner Analyst – VP & MDM Strategist, Profisee
Register Now


February 24, 2020, 3:00 pm


Minneapolis, MN


Microsoft Technology Center
3601 76th Street West
Edina, MN 55435

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