Names Denzil Murray-Lee Director of Channel Sales, Tim Jones UK Country Manager
ATLANTA, GA—June 18, 2014— Profisee, a master data management and data quality software company, is pleased to announce the expansion of direct operations covering Europe, the Middle East, and Africa (EMEA) with the establishment of Profisee Group (EMEA) Ltd., based out of Dublin, Ireland, and direct operations in the UK with the establishment of Profisee Software (UK) Ltd., operated out of London.
Denzil Murray-Lee has been named Director of Channel Sales for EMEA. Murray-Lee brings eight years of experience running the EMEA channel for Infor’s Performance Management Suite for Business Intelligence. Prior to that, Murray-Lee had developed broad experience with several business intelligence software companies, including working extensively with the Microsoft BI platform as it has evolved over the last decade.
“My recent experience with one of the world’s largest software companies, where much of the company’s growth is driven through acquisitions, makes it very apparent that operational system integration in a real-time environment can only work when coherent master data is shared across systems. Further, strong master data management is required to tie in analytical requirements and model potential future states of data,” says Murray-Lee.
“Profisee is seeing more and more interest in master data management from prospective customers globally who are committed to using Microsoft Master Data Services. My objective in heading up EMEA channel sales for Profisee is simple: to equip partners in the extensive Microsoft partner ecosystem to resell Profisee’s Master Data Maestro as part of delivering the partners’ unique services and expertise to customers in their local territories,” Murray-Lee concludes.
Tim Jones will head up the Profisee UK operation as Country Manager, joining the Profisee team directly from a position with Microsoft as Principal Solutions Specialist for media and entertainment.
“Over the past couple of years, I’ve experienced firsthand the tremendous growth Microsoft has experienced in the UK around their analytics platform and the adoption of Dynamics and SQL Server for key operational systems. For me, this has highlighted many times over the importance of master data and related data quality in all analytics and operational initiatives. Combining this with the anticipated growth around the well-received Microsoft Cloud strategy, I see huge potential for a Microsoft-centric master data management solution in the market. Heading up Profisee in the UK is an exciting opportunity, and one where the timing is right. The success Profisee has experienced in the United States these past few years reflects rapidly increasing market demand for cost-effective MDM solutions based on a platform that minimizes cost and maximizes return,” Jones says.
Profisee CEO Ian Ahern confirms, “After several consecutive years of 100-percent license growth driven primarily in the United States, we are establishing direct operations covering the UK and EMEA, so that we can more effectively serve this rapidly expanding market for enterprise-grade master data management solutions that extend and leverage the Microsoft SQL Server/MDS investment. These two hires represent the first steps in an extensive investment in EMEA, and reflect the high priority we are placing on seniority and experience.”
In addition to the rapid growth of operations worldwide, Ahern cites the integration of global data quality enhancements into the Master Data Maestro 3.5 release earlier this year. “Maestro now offers enhanced data services for mail-to locations (suite/apartment data) to validate address deliverability for markets around the world. This functionality is a critical component of master data management in terms of creating an authoritative ‘golden record’ that provides a reliable, maintainable single view of data for the enterprise.”
Profisee is a master data management software company focused on delivering enterprise-grade MDM capabilities through its Master Data Maestro software suite. As a Microsoft Gold Application Development Partner, Profisee has a worldwide reputation for Master Data Management expertise and competence with Microsoft Master Data Services. For more information about Profisee’s solutions, please visit www.profisee.com.
Profisee United Kingdom
+44 (0) 2084 336572
Email: uk-info (at) profisee.com
+44 (0) 2084 336572
Email: emea-info (at) profisee.com
Director, Marketing Communications, Profisee